Every design is a dialogue with the world. When original creations become the essence of living aesthetics, each masterpiece deserves to be seen. Design of Designers (DOD) has been a driving force for innovation and a key platform for promoting China’s original design since its inception in 2012, recognized as "the legendary incubator for emerging design talent". For over a decade, DOD has championed rising designers and nutured original brands, serving as the lauchpad for countless creative metamorphoses. In 2025, DOD celebrates its 12 anniversary with the groundbreaking theme "REFRESH: Awakening Design" — unleashing new resources to propel creative breakthroughs. In 2025, DOD celebrates its 12 years with the groundbreaking theme "REFRESH: Awakening Design" — unleashing new resources to propel creative breakthroughs. Moreover, this year DOD will partner with FRAME, inviting 8 independent designers and design studios to create a special exhibition featuring limited-edition art furniture, intangible cultural heritage inspired home décor, and designer handcrafted pieces. Visitors will have the chance to explore not only a unique fusion of tradition and modernity in this exhibition but also FRAME x Exclusive Designer collaboration series onsite DOD2025 fairground. Besides showcasing exceptional design, DOD is dedicated to delivering unparalleled design value to both the Chinese and global furniture markets. Through innovative trade platforms and inspiring Design Forums, DOD bring together visionary designers from around the world to share their creative journeys and insights into the future of design. DOD 2025, a must-see for art and design enthusiasts! Key highlights: Reinvented Classics: Traditional techniques meet modern aesthetics. Cultural Narratives: Each piece carries a legacy. Exclusive Craftsmanship: Limited quantities, unparalleled artistry. Exclusive Designer Collaboration Series Exhibit Ranges: Limited-edition Art Furniture: incl. minimalist chairs reimagined with traditional mortise-and-tenon joinery and striking screens that blend intricate embroidery with sleek metal frames. Cultural IP Derivatives: ceramics, textiles, and home art pieces crafted in collaboration with local intangible cultural heritage workshops Designer Handcrafted Series: small-batch, high-end custom pieces that masterfully balance artisanal details with storytelling Exhibits Preview:

Featuring innovative interpretations of lacquer, tie-dye, and ceramic arts through live craftsmanship, process narratives, and cultural derivatives. Bridging intangible heritage with contemporary living, we elevate brand identity through cross-sector collaborations with cultural tourism and art buyers.

This exhibition will feature 600 sqm immersive area that defies conventional boundaries through three visionary zones – "Ephemeral Now", "Imaginary Dwellings", and "Memory Topologies" – anchored by the central courtyard "Eternity Realm". Here, smart ecosystems, artistic materials, and elite lifestyles converge in radical harmony.

Showcasing cutting-edge home tech innovations to accelerate growth and pioneer global trends in convenience, comfort and intelligence.

Maison Design Forum — the flagship symposium event of Maison Shanghai Design Week and Maison Shanghai, serves as a global platform fostering tranformative dialogues in design. Gathering the world's foremost design visionaries, the Forum delivers cutting-edge perspectives across architecture, interior spaces, trend forecasting, material innovation, cultural aesthetics, and beyond. Bridging Eastern philosophy with global discourse, it sparks interdisciplinary, cross-border ideation—curating a dynamic think tank to decode the evolution of design. In 2025, the Forum will redefine the essence of "modern" through groundbreaking perspectives—transcending mere stylistic labels to envision a future lifestyle imbued with humanistic care, technological intelligence, and social responsibility.

Centered on tea furniture, spaces, and Zen tea culture, we weave together the aesthetics of tea ceremony, ikebana, calligraphy, and incense into living tea settings—bridging Eastern philosophy with object design. This elevated experience intends to attract luxury hotels, boutique stays, and culture-driven consumers, transforming products into lifestyle philosophy.

A multi-sensory showcase of home fragrances, aromatherapy, and spatial scents—through curated displays, live perfumery demos, and scenographic experiences. Designed to captivate designers, buyers, and discerning consumers, we empower brands to evolve from product sellers to lifestyle curators, unlocking new markets in hospitality and commercial spaces.